India Uncut

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Tuesday, June 07, 2005

India Uncut Nugget 5

Prohibition of Use of Certain Expressions While Labelling of Edible Oils and Fats: The package, label or the advertisements of edible oils and fats shall not use the expressions Super-Refined, Extra-Refined, Micro-Refined, Double-Refined, Ultra-Refined, Anti-Cholestrol, Cholestrol Fighter, Soothing to Heart, Cholestrol Friendly, Saturated Fat Free or such other expressions which are exaggerations of the quality of the product.
Rule 37-D, Prevention of Food Adulteration Rules, 2002 (PDF file). Quoted in Law, Liberty and Livelihood, edited by Parth Shah and Naveen Mandava. (For an earlier post on the book, click here.)
amit varma, 4:44 PM| write to me | permalink | homepage

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